AEO Glossary

Expert definitions, real-world examples, and practical insights for SEO professionals, marketers, and business owners working with AI-powered search optimization.

Topical Authority

The demonstrated expertise and comprehensive coverage of a specific subject area that signals to search engines and AI systems that a website is a trusted, authoritative source on that topic.

SEO Updated 10/9/2025

Training Data

The large collection of text, images, and other content used to teach AI models how to understand language, generate responses, and make predictions—forming the knowledge foundation of LLMs.

AI Updated 12/19/2025

User Experience (UX)

The overall quality of a user's interaction with a website or digital product, encompassing usability, accessibility, performance, and satisfaction—increasingly important for both SEO rankings and AI recommendations.

Marketing Updated 12/19/2025

Voice Search

The use of speech recognition technology to perform web searches or query AI assistants using natural spoken language instead of typing text.

AI Updated 11/17/2025

Zero-Click Search

A search query where the user's information need is satisfied directly on the search results page without clicking through to any website, often through featured snippets, knowledge panels, or AI-generated answers.