Content ROI
The return on investment from content marketing efforts, measured by comparing the revenue or value generated by content against the cost of producing and distributing it.
Marketing
Updated 2/5/2026
AEO Glossary
Expert definitions, real-world examples, and practical insights for SEO professionals, marketers, and business owners working with AI-powered search optimization.
Content Velocity
The speed and frequency at which an organization publishes new content, measured as pieces per time period.
Marketing
Updated 2/5/2026
Context Window
The maximum amount of text (measured in tokens) that a language model can process in a single interaction, affecting how much content it can analyze at once.
AI
Updated 2/5/2026
Conversion Rate
The percentage of visitors who complete a desired action on your website, such as making a purchase, signing up for a service, or downloading a resource—the ultimate measure of content effectiveness.
Analytics
Updated 10/13/2025
Cosine Similarity
A mathematical measure of how similar two pieces of text are based on their vector representations, used by AI search systems to match queries with relevant content.
AI
Updated 2/5/2026
Crawlability
The ease with which search engines and AI systems can discover, access, and navigate through a website's pages to index content for search results and data retrieval.
SEO
Updated 12/19/2025
Data Freshness
The recency of information available to AI models, determined by how recently their training data was collected or their retrieval systems last crawled content.
AEO
Updated 2/5/2026
Domain Authority
A predictive metric (developed by Moz) that estimates how well a website will rank in search results, based on backlink profile quality, age, and other factors also used as a trust signal by AI systems.
SEO
Updated 12/19/2025
E-E-A-T
Google's quality framework standing for Experience, Expertise, Authoritativeness, and Trustworthiness criteria used to evaluate content quality that increasingly influences both traditional search rankings and AI citation decisions.
SEO
Updated 11/17/2025
Embedding
A numerical representation of text (or other data) as a vector in high-dimensional space, enabling AI to measure semantic similarity between content.
AI
Updated 2/5/2026
Engagement Metrics
Quantitative measures of how users interact with website content, including time on page, bounce rate, and pages per session. They're indicators of content quality that influence both SEO rankings and AI trust signals.
Analytics
Updated 11/29/2025
Entity Recognition
The AI process of identifying and classifying named entities (people, organizations, locations, products, concepts) within text to understand context, relationships, and semantic meaning.
AI
Updated 12/15/2025
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